Tuesday, 11 October 2011

Non-Interactive Food Menu


PROBLEMS
This is a quite rare problem i found. Its a food menu in front of a food restaurant. This menu is not interactive at all. As if you can see in the photo, there are only few piece of paper menu of the food available. But can you consider that all food are available that time? Absolutely not, even the biggest food restaurant such as Mc Donald, may sometime the food in the menu is unavailable.


Many restaurant in Megamall applied this method, but still can consider a good way to attract customer.

What if i said, a customer wanted to buy a Special Burger King, and at that time, the food stock for that meal is not available, so the customer whether need to wait for the stock to arrive or to buy another meal. This is completely had ruin the customer wants to that meal, and thus may bring disadvantages to the food restaurant.






SOLUTIONS




The solution i suggest is to put an electronic screen-touch LCD screen in front or besides the entrance to the restaurant or even on the customer table itself! Based on my knowledge in IT on database, in a company, there will be a database for their workers' information and so on, and so do food menu in a restaurant. Food menu will quite regular change every year depends on seasons. So, if the information on the menu changed, then the old menu paper will not be used anymore. I suggest in this kind of way, so that any information or new food menu can be updated easily and it is also delivered in digital space or also so called paperlessinformation transfer.

When the food menu is updated, customer can easily access to the food menu database and get the latest information on that food menu, such as popularity, price, recommendations and so on, depends on the restaurant how to make it creative.

Customer can review the food before they order it.


REFERENCE


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